Just read the best thread on my Copywriter Cafe Facebook Group. Love those people. Really love that Group. The discussion started with, let’s call him Clyde – names changed to protect the innocent. Clyde says he works a full time job, has kids and a family. So he comes home at night and the weekends, and always has errands and other duties to take care of….. and never seems able to find time to start and get into his copywriting business.
I can relate!
So, he asks, — what is he to do? How can he start a copywriting business with virtually no time? And are there any other people like him out there?
And what a great Group! Instead, of complaining themselves or indulging him…. because what good will that do…Clyde wants to start a copywriting-writing business…..people come forward with the “Been-Theres,” and “Done-Thats.” Superb. Just lovely!!
Explaining how to carve time out of nowhere. How to nip and tuck, and gain an extra hour…. how to cut out this little time-waster indulgence… and market, or write 500 or 1000 words. Use technology creatively – a lightweight, instant access laptop, for instance. Market and spend a few cents or bucks on printing promo materials instead of using that money for Starbuck’s coffee each morning over weeks.
Carve out the time! Be creative. Get up an hour earlier. Tag on an extra hour either before or after your 8 hour day to work on your copywriting business.
First line of business – carve out the time somehow and someway. Get started. It may be actual writing, editing, critiquing, or copywriting. It may be thinking – figuring out a niche. It may be marketing – talking to potential new clients one-on-one at the grocer, on the phone, or visiting potential clients’ offices. Planning tactics and actions. All is good. It may be getting official and registering a business name and hanging out the shingle for your business:
I am a writer. Come to me to write your sales copy – the best copy ever. See results. I will put the words on your website money pages/ the web pages that specifically sell something — to bring in more dollars, so you can provide for your family and put money back into your business.
Together we will decide what copy where will give you the best bang for your buck…. whether a space ad, a post to a social site – whether script for a YouTube, a simple press release, or letter or postcard to your clients.
Step right into my virtual office on this site or give me a call, and we will make it happen.
Once upon a time, early on in my blogging career here, I was known as a health-copywriter blogger. Today, I don’t write about health too much. But I AM returning to my roots.
Mostly, what we are doing with this blog over the next two weeks, however, is trying to gather members for a mastermind group that I am forming to rally around Bob Bly Baltimore Summer 2014 Event on “Getting Clients.”
I have one or two really great people who are coming on board, but I need at least two or three more, as of today January 15.
This program has a lot of really exciting angles and perspectives on becoming a successful good-earning copywriter.
Some of the things we will hear about in this program is getting out there and doing public speaking in our niche.
A couple of books to read to get a head start on this are Bob’s books “Secrets of a Freelance Writer… “ and “The Copywriter’s Handbook.”
We also will have a module in that program about finding and deciding on our niche.
So, come one, come all – and ask me about Bob Bly’s Mastermind Group that I, Katherine Kay, am sponsoring. We will stick with his program and work in a mastermind to find great success as we support each other – listen, comment, share and meet once a week via telephone conference calls.
Find out more about mastermind groups in Napoleon Hill’s book, “Think and Grow Rich,” chapter 10, which can be found free online with a Google search.
In the meantime, remember this once was a full-blown Health Blog, and I talked a lot about coconut oil among other things.
Tonight, by midnight, Tropical Traditions is having a 50% off sell on their very best handcrafted, hand-squeezed and pressed coconut oil. An excellent product I highly recommend – as I am a long time user of coconut oil.
Cover via Amazon
OK — I could have chosen Health, Determination, Relationship-Building, Team Building. I could have chosen Write-Right, or Love, Peace, Business Expansion. Joy, Monumental, Courage, Centered-ness. Gosh, the great words are endless.
This is an exercise that one of the leaders of a Facebook Group I belong to and love started, continued, copied, whatever … but he initiated it this year and last year. Copywriter Cafe– that’s where. Love that Group.
Love my other group for Strategic Biz Marketing too. That one is with Lisa Suttora — for selling goods and growing our online retail and merchandise business, mostly with Amazon.
Back to the word. Each one of the 1000+ members on Copywriter Cafe Facebook was asked to choose one word to represent their aspirations, dreams, goals for the year — a word to encourage, rally around, focus, Maypole dance around for 2015.
Drum roll. I chose the word: $100,000
Now, when Bob Bly started his copywriting business in 1982, when he had zero published books, or maybe only his very first book, versus his 83 books by big traditional publishers today — he earned $39,000 in that first year.
Joshua Boswell, Bob’s protege, earned $100,000 in his first year in business about 10 years ago.
With my experience this year, with Bob Bly’s training, Copywriter Cafe FB friends, a marketing and selling support team and training, a lot of skill, desire, focus, ‘systems’ in place, support . . . it will happen.
This year I enter a new level of giving, serving, teaching, sharing, speaking, coaching, training to meet the needs of the hour with a yearly income of $100,000 — with grace, love, equanimity and appreciation for all. You included! Come along — let’s do it together.
Yes, $100,000 is my word for 2015.
Now, choose your word.
Yes, I wanted to attend in person, but could not do it. So, as soon as the replay was released I bought it for a $100 or so discount at $250+ or so. Joy! Joy! Joy! I’m happy. This program can transform our lives, I’m sure of it. Because going from not enough earnings, to very good earnings can be very gratifying, I’m sure. That’s what we can do!
Did you listen to Joshua’s final word — and what he said about mastermind groups?
We need to be the best writer-copywriters that we can be. This program shows us how to get clients. This is a major part of the getting with “the program.”
I’ve been told by various people, including Bob himself (see below) that I’m good. Others say, I “have a good handle on the English language.” I’m “a good writer.” Others, that I’m a great editor. And I have a lot of language background.
OK. OK. OK. My point. We need to get a mastermind group going asap on this program!
I’m calling all copywriters, copywriters-to-be, to join in the conversation with me about starting a mastermind group for this program. Let’s start now! We need about five members.
I’m going to find those of you who attended live or bought the program. And we will put together a great group!!