Six Bees (Photo credit: Wikipedia)
Came across this wise idea over the last few days. That a straight path to success is to get really really good at something. Then people will notice us. People will come to us because we are so good.
So we get so good – we can’t be ignored.
Not sure what I’m really, really good at it mostly. I’m a good editor and blogger. I’m a really good critiquer of writing.
To think about what we can become or are really really good at — where we will be noticed, where people will come and be attracted to us naturally!
The idea for me — developed personally:
- editing – critiquing – I’ve had a lot of experience at this and I am really really good.
- earning $1000+ consistently for over 12 years as an entrepreneur doing various things.
- editing and writing
- tutoring kids in math and science
- selling on Amazon consistently
- wrote 2 great ebooks for Bob Bly in 2014: www.linkedinmarketingmagic.com and www.herschellmarketingsecrets.com
- copywriting – wrote a couple of successful landing pages/ Sales Letters
- relationships – giving people encouragement, teaching. I love to teach and share. Trainer.
What are you really good at – or what can you be good at in short order that people will start to notice?
Blogging, social networking, article writing, internet strategy, ecommerce and niches to name a few are some of the topics, questions, points of interest that come up for those of who spend a lot of time online.
An Online Strategy or Formula
Over the years, I found a formula that worked for me to double the traffic to my blog. It works. I put in place and worked it over a period of several months, and yes blog traffic doubled.
It included being very diligent, posting regularly, using search engine optimization, the most popular social channels, blogging… and even email marketing. It worked.
After three or four months, I decided the experiment worked, but I was not monetizing anything, so decided what the heck, I’m going to stop this.
My blog traffic went back down. I stopped seeing so many followers on Facebook and the others. OK… I could live with that.
But… about 9 months later when I decided I actually really liked that traffic, and I went back to it…. the Facebook algorithms had changed. It was not so easy for people to see my posts anymore…. the reach wasn’t there. OMG.
Where had all my Facebook and other friends and followers run off to?
They were gone. I’ve regained a lot, especially on Facebook. Everyone’s on Facebook these days, right?
Everything is so different now, the whole situation needs to be re-thunked right? I think so. And it may even be time for another experiment me thinks, and applying my formula in updated fashion to see if I can double or even triple my blog traffic again.
It’s decided. I will do this. So, expect to see more of me here on my blog for one thing. And expect an improved and better blog at that too
The blog is not the whole picture of course. And I’m not sure it will be the measure of success of the formula either. But it is a pretty good litmus test for the success of the process.
What Do We Talk About on Blogs and Social Media?
So, when we do all this posting – what do we say? What is worth our writing time, and reading time of followers?
It all depends. One of the ways, is to experiment and find out through analytics what words in our blog, for instance, people are searching for the most.
danah boyd at the Writers on Writing about Technology roundtable at Yale University marking the publication of The Best Technology Writing 2009 (Yale University Press), to which boyd contributed. (Photo credit: Wikipedia)
More on writing today. And today I’m sharing today’s email
from one of my favorite writers-copywriters, Bob Bly.
He notes below 5 good habits for writers:
1) Write every day
2) Read widely — and be a voraciou reader.
3) Take a writing course
4) Study the formats and media you write (or want to write) for
5) Always be learning
Now, I do not put anyone on a pedestal. A successful life takes
more than being really good at one thing. But as for writing and
copywriting, and internet marketing too — Bob is a success.
He consistently earns $500,000 or more every year. He works
very hard, and is very good.
So read and enjoy his tips for becoming and staying a really
“rockin'” writer OK!
Subscriber JW writes:
“Bob, I don’t know if you have done it yet, but writing about
more daily activities to keep improving your writing would be
good whether you’re seasoned or just starting out.”
That got me thinking: Are there in fact daily activities we
should be doing to improve our writing?
I came up with the following….
>> Write every day.
Mark Ford, Malcom Gladwell, and others say you have to do
something for 1,000 hours to get good at it and 10,000 hours to
become a master.
There are really only two ways to learn writing: write a lot and
read a lot. If you write an hour a day every day, it will take
you about 3 years to log in Gladwell’s thousand hours. Write 20
hours a week and you can do it in a year.
>> Read widely. With a few exceptions, most writers I know are
avid readers. They read fiction. They read nonfiction on a wide
variety of subjects. They read books, magazines, newspapers,
online newsletters, and blogs.
There are 2 reasons to be a voracious reader if you want to
improve your writing.
First, you are exposed to the writing styles of writers more
advanced in their careers than you.
Second, you acquire knowledge — facts and ideas you can use in
your own writing.
Read voraciously. Your nightstand and living room coffee table
should hold piles of books, magazines, and newspapers.
You will pick up all sorts of information that you store in your
subconscious and which your brain draws upon when it needs
content for you to write about.
I especially like books about writing because they reinforce your
good habits and give you tips and techniques you aren’t using but
>> Take a writing course. I took the same local writing course
twice, and doing so has been enormously beneficial to me.
The first time I took it I wrote essays for my homework
assignments, and they were eventually collected in a paperback
book by a mainstream publisher. I got a $20,000 advance, too.
The second time I took the writing course I wrote short stories
for my homework assignments. I combined these with other stories
I had written over the years and sold this book to a mainstream
publisher; it will be out early next year.
>> Study the formats and media you write for.
I do not use a spam filter because I want to see all the e-mail
advertising that’s sent to me. Reason: I write a lot of e-mail
and so constantly study the form.
If your writing specialty is white papers, go to www.bitpipe.com
where you can spend hours reviewing published papers.
If you are a catalog copywriter, the holiday season is like
Christmas every day for you, as your mail box is flooded with
great catalogs you can swipe ideas from.
>> Always be learning.
One of my copywriting niches is the chemical industry. So I
diligently read the monthly trade journal published by the
chemical engineering trade association.
The more you know about the topics you write about and the
markets you write for, the better your copy will be.
Copywriter / Consultant
Line art representation of a Quill (Photo credit: Wikipedia)
I am a writer. I write a blog. I get writing gigs. I study, learn from and practice the art of a specialized kind of writing – copywriting – with famous copywriters.
Is it presumptuous to call myself a writer when I’ve never yet been published by a mainstream publisher? I don’t think so.
I’ve written two ebooks for an established writer who’s written 80+ books published by mainstream publishers. He gave me an A+ on my first effort. Told me I was “Good.” Yes, he said I was “Good.” And he writes for a living earning around $500,000 a year for his efforts. He meant it that I really am good – a good writer.
I know how to write. I’ve written professional sales reports/sales letters locally for a doctor and his clinic. I’ve been published in local magazines and newspapers.
I am a writer. No big deal right. And I guess I just wanted to share and state that today – as I have not been attending to my blog as regularly as usual.
FOLLOW AND KEEP UP WITH ME
If you want to follow what I’m doing, keep up with me, hear and see what I have to say about writing and other things – first visit my blog here, and sign up for my ezine. Also, I’m fairly active on Facebook: www.facebook.com/katherine.kay.71
I’m also on LinkedIn and Twitter; but not very much these days. Facebook is a better place to keep up with and find me.
I do a lot on Amazon – as I have a store and sell a lot on Amazon.
In conjunction with Amazon I use Pinterest. I use Pinterest a lot, and have a very active Pinterest presence, because I pin items I’m selling in my Amazon store. It brings attention to the items, and I sell a lot more. Pinterest is not so much about communication and messaging – but it’s still fun to see what our friends enjoy and the images they share.
I also re-pin a lot of inspirational, funny or make-you-think quotes I find – with images. I also promote a lot of books and reading materials – because I mostly sell books on Amazon. And I have a Pinterest board for Copywriting where I post information, images, helpful tips about copywriting, writing, and all things related to that.